How to Buy

          Emerging Market
          Internet and Ecommerce

          UCITS ETF (EMRJ)

          Key Documents

          FUND SUMMARY

          The Rize Emerging Market Internet and Ecommerce UCITS ETF (EMRJ) seeks to invest in companies that potentially stand to benefit from the increased adoption of internet and ecommerce platforms and technologies by consumers in emerging markets. EMRJ seeks to provide investment results that correspond generally to the price and yield performance, before fees and expenses, of the Foxberry Emerging Market Internet & Ecommerce Index.


          • AUM ($USD): 816,709
          • TER: 0.55%
          • ISIN: IE000HJV1VH3
          • Base Code: EMRJ
          • SFDR Classification: Article 8
          • MSCI ESG Rating: A


          We are witnessing the rise of the digital consumer in emerging markets. Rising disposable incomes, urbanisation, positive reform momentum, strong demographics and the widespread adoption of digital devices form the bedrock of this megatrend. At its core lie two converging but mutually reinforcing themes: the internet as an incubator for technological innovation and ecommerce as a catalyst for behavioural change. Today’s emerging market consumer is not just global and digitally connected but also helping shape and define the very latest consumer trends. Companies have adapted to this new reality. We have seen the emergence of new touch-points for consumers, direct-to-consumer brands, social shopping experiences and voice-based commerce. We have seen the rise of live selling that meets consumers in their own preferred medium. The result has been the advent of digital champions across the developing world – much like the tech giants of the West. China today has its own Google, Argentina its own Amazon and India its own TripAdvisor. And the global pandemic has further unlocked online markets – the benefits of which are going to be felt for decades to come. Our pioneering investment strategy and ETF – Europe’s new emerging market internet and ecommerce ETF – provides investors with exposure to companies that are leaders and innovators in internet and ecommerce technologies in emerging markets. These are companies that are using digitisation to unlock the emerging world’s next growth phase.

          WHY EMRJ?

          • Favourable Growth Prospects

            EMRJ is Europe’s new emerging market internet and ecommerce ETF, and provides investors with exposure to companies that are championing digital innovation in emerging markets.

          • Powered by Euromonitor®

            EMRJ is purpose-built in collaboration with Euromonitor, a strategy research firm based in London, United Kingdom, and leverages their unique insights and proprietary classification system of companies that are driving the internet and ecommerce revolution in emerging markets.

          • Unconstrained Approach

            EMRJ’s composition transcends classic sector, size and geographic classifications by tracking a regional theme.

          • ETF Efficiency

            In a single trade, EMRJ delivers access to dozens of companies that are favourably positioned to ride the tailwinds of the emerging market internet and ecommerce theme.

          Thematic Classification

          EMRJ invests in companies within the 9 sub-sectors of the Emerging Market Internet and Ecommerce thematic classification built in partnership with strategy research group Euromonitor. The classification is an enabling taxonomy designed for the investment and research communities with the aim of identifying the key megatrends and related companies and business activities that stand to benefit from the increased adoption of internet and ecommerce platforms and technologies by consumers in emerging markets.

          View More


          Digital Commerce and Online Marketplaces

          Ecommerce Services

          Social Commerce

          Food, Ride-Hailing and On-Demand Retail

          Digital Media, Gaming and Entertainment

          Online Search, Ads and Classifieds

          Online Travel

          Ecommerce Logistics

          Internet Services

          Top 10 Holdings

          Name ISIN Weight CCY
          MERCADOLIBRE INC COM US58733R1023 6.13 USD
          NASPERS N ZAR0.02 ZAE000015889 5.98 ZAR
          PROSUS N.V. EUR0.05 NL0013654783 5.83 EUR
          COUPANG INC CL A US22266T1097 3.64 USD
          JOYY INC ADS REPSTG COM CL A US46591M1099 3.63 USD
          KAKAO CORP KRW100 KR7035720002 3.17 KRW
          COM2US CORPORATION KRW500 KR7078340007 3.1 KRW
          NETMARBLE CORPORATION KR7251270005 2.84 KRW

          Full Fund Holdings


          Fund Details

          Net Assets USD 816,709
          NAV per share USD 4.0835
          Shares Outstanding 200,000
          Total Expense Ratio 0.55
          Inception 30/03/2022
          ISIN IE000HJV1VH3
          Base Code EMRJ
          Base Currency USD
          Index Name Foxberry Emerging Market Internet & Ecommerce Index / FXBYEMRJ
          Thematic Classification Euromonitor’s Classification for Emerging Market Internet & Ecommerce
          Index Replication Method Physical – full replication
          Income Treatment Accumulating
          No. of holdings 53
          UCITS Yes
          Domicile Ireland
          Issuer Rize UCITS ICAV
          Promoter Rize ETF Limited
          Manager IQ EQ Fund Management (Ireland) Limited
          Investment Manager IQ EQ Fund Management (Ireland) Limited
          Depositary / Custodian Northern Trust Fiduciary Services (Ireland) Limited
          ISA Eligible (UK) Yes
          SIPP Eligible (UK) Yes
          Reporting Fund Status (UK) Yes
          Equity Fund (DE) Yes
          SFDR Classification Article 8



          • Austria
          • Denmark
          • Finland
          • Germany
          • Ireland
          • Italy
          • Luxembourg
          • Netherlands
          • Norway
          • Spain
          • Sweden
          • Switzerland
          • United Kingdom


          Exchange Currency Listing Date SEDOL Bloomberg Ticker RIC
          Borsa Italiana EUR 26-Apr-22 BMX88X3 EMRJ IM EMRJ.MI
          Deutsche Börse Xetra EUR 05-Apr-22 BMX88Y4 ECOM GY ECOMG.DE
          London Stock Exchange USD 05-Apr-22 BMX88T9 EMRJ LN EMRJ.L
          London Stock Exchange GBP 05-Apr-22 BMX88V1 EMRP LN EMRP.L
          SIX Swiss Exchange CHF 13-Jun-22 BMX88W2 EMRJ SE EMRJ.S


          Fund documents

          All Other Documents


          The Fund may be subject to the risks faced by ecommerce and internet companies in emerging markets including (1) fierce competition, rapidly changing technologies and the risk of obsolescence of existing services, (3) reduced consumer spending due to recession, (4) the loss of patent, copyright and trademark protections, (5) unsophisticated and/or changing regulatory frameworks which inhibit the sector and (6) cybersecurity risks. The foregoing may lead to reduced revenues and/or profit margins for individual companies and/or the whole sector.

          The Fund is exposed to the risks associated with investing in Russian and Chinese companies including the risk of government intervention, less sophisticated and weaker securities laws and regulations and weaker corporate governance, accounting and reporting standards. The foregoing may result in the Fund’s company ownership being diluted, lost or significantly devalued. Securities of such companies may be less liquid (i.e. less readily trade-able at fair value) and more volatile (i.e. susceptible to greater and more unpredictable price changes) than companies in developed markets. The Fund may also be subject to foreign ownership limits, unpredictable tax changes and high transaction costs when buying and selling investments.

          Some companies may be smaller and less experienced companies, with limited product lines, markets or financial resources and fewer experienced management or marketing personnel. They may experience extreme price and volume fluctuations that are often unrelated to their operating performance.

          The Index is typically comprised of a mix of small, mid and large capitalisation companies. Small capitalisation companies may be more vulnerable to adverse business or economic events than larger, more established companies and may underperform other segments of the market or the equity market as a whole. Securities of small capitalisation companies generally trade in lower volumes, are less liquid and are often more vulnerable to market volatility than larger capitalisation stocks or the stock market as a whole.

          Other: (1) Third party service providers (such as the ICAV’s depositary) may go bankrupt and fail to pay money due to the Fund or return property belonging to the Fund. (2) If the Index provider stops calculating the Index or if the Fund’s license to replicate the Index is terminated, the Fund may have to be closed. (3) It may not always be possible to buy and sell the Fund’s Shares on a stock exchange or at prices closely reflecting the Net Asset Value. (4) There is no capital guarantee or protection on the value of the Fund and investors can lose all the capital invested in the Fund. (5) Please refer to the “Risk Factors” section of the ICAV’s Prospectus and the Fund Supplement.

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